Developing a Content Management Solution for a Financial Services Firm  
 

Client
The client is a financial services firm that provides services to institutions and individuals.
 
Challenge
The client provides research on financial markets to clients for trading, investments and asset management. This research was stored in an application on a client server platform. The application fully automated and in other locations it was not completely automated.
The main drawbacks of the existing application were:

Research analysts could not remotely access the application to add research content editorial and compliance staff did not have remote approval capabilities.

There was no common platform for analysts to share information thus the existing system was unable to meet the business need of the client.

The solution required was a web-based application that will provide the next generation publishing capabilities. There was a need to develop a web front end for remote access and remote approvals for editorial and compliance teams.
 
Solution
In collaboration with the client, Infospan narrowed down the choice for a content management server to Vignette story server 5.0. In Infospan's evaluation the Vignette story server 5.0 was the suited tool for the application as it provides modular and reusable e-business applications framework that helps you respond and adapt quickly to changing market demands. Some of the features of Vignette that made it appropriate for this application were:
           
Globalization - Making a web site accessible to people around the world

Personalization - Tailoring a web site based on known information about an individual user to improve the site's effectiveness and enhance the user's experience.

Performance - Ensuring the web site achieves maximum throughput to minimize the user wait times.

Content Production (Work flow management) - Managing the flow of content to and from a web site.

Benefits
The new application systems provided significant benefits to client's research staff and provided them with an automated workflow for distributed authorship, online approvals and publication.

The business objectives of this project were: Provided an automated morning note creation tool for US equities

Provided a common framework for all equity market business units of the company made the content clearance process efficient and focused
Provided the ability to re-package content for appropriate channel.

 
     
 
 

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